As per a recent news update, Twitter is going to see a major redesign citing the upcoming brand pages for the various brands on Twitter. The new redesign seems to be very interesting which involves the complete revamp of the way we interact with others on the twittersphere. Yes! Twittersphere is evolving, and evolving for the good.
This major redesign and the brand pages feature comes in just a month after Google+ launched the brands feature. Maybe Twitter is gearing up for the upcoming social media war, already into it's cold stage. Closely spotting, Google+ seems not much a threat to any other social network than Twitter, which is currently rope-walking between the ends of a dreadful death and an epic success.
As the video depicts, the new re-design involves a greater emphasis on the @Mentions (@Connect in the video) and #hashtags (#Discover in the video). The current right sidebar that shows the who to follow and the trending hashtags has been shifted to the left. The design changes would also reflect upon the mobile versions and apps for specific mobile devices.
Brands will get specifically customizable pages of their own with many page-specific features like holding a tweet always on the top of other tweets, and showing the content of the photo/video attached to the top-tweet implicitly without the user taking any action.
I liked the overall design update. Would rather rate the design update an 8.5/10. Thumbs-up Twitter. Great job guys. Hope the UX update works equally great as it looks.
What do you think about the upcoming Twitter update? Drop me a tweet @ikartik90 on twitter. Till my next post, stay tuned. Cheers! :)